Truck drivers are amongst the hardest working people committing their lives to tackling one of the toughest jobs in America. So, with Driver Appreciation Week fast approaching, you may be looking for ways to honor your valued road warriors. In reality, there aren't enough ways to thank your drivers for all they do, but here is a list of 10 ways to celebrate this important week.
Daily drawings for various prizes such as iPhones, CB radios, or the latest and greatest tech. Find items your drivers would be interested in and raffle them off daily to keep everyone excited and engaged throughout the week. At the end of the week, raffle off your grand prize of a trip for two to a relaxing destination or another highly valued item provided by your company.
2. Free Lunch
When it comes to food, it tastes best when it's free and I'm sure your drivers would agree! Offer your drivers a free lunch during the week and to crank it up a notch, have leadership cook and serve the meal.
Another option is to have packed lunches available for drivers to take on the road with them. Make sure to include a thank you note!
3. Put it in Writing
Sending a simple thank you card to your drivers' home addressed to your driver and their family goes a long way, especially when it comes directly from the CEO. Your drivers' families truly sacrifice having their loved ones on the road, so it's important to thank them, as well.
4. Drivers (and Families!) Night Out
Organize an evening for drivers and their families for a buffet style dinner along with a night of games with chances to win prizes. Let your drivers let loose and show appreciation to their families at the same time.
5. Truck Servicing
Wash windows as drivers pull out of your facility or find other ways to jump in on making sure trucks look their best. After all, they are your drivers home away from home.
6. Gift It
Giving your drivers things they can actually use in their day to day lives demonstrates you understand the struggles of their daily grind. Some ideas include:
- Electric Blanket
- Truck Mattress
- Wireless Bluetooth Headset
- Pressure Relieving Cushion
- Shower Kits
- Audio Books
- XM Satellite Radio
- Truck Atlas
- Portable Vehicle Safe
7. Test Out Your Radio Voice
Call into your local radio stations and give your team a shout out. Discuss how safe and professional your drivers are and how much they impact not only your company, but the economy as a whole. Ask the public to share in thanking your drivers. They deserve it!
8. List It
Compile a list of all retail locations and local restaurants offering specials to drivers during the week or month and hand it out to your drivers.
9. Get Social
Have leadership share on social media what they appreciate most about their drivers. Create a video of exactly why drivers deserve our appreciation. Also, don't be afraid to feature a few of your long standing road warriors, as well.
10. Go Beyond One Week
Don't forget to appreciate your drivers all year round. Using any of the above options throughout the year to recognize drivers is a great way to let them know just how truly valued they are, this week and always.
SECRETS FROM THE BEST TRUCKING COMPANIES: Many trucking executives feel like they don’t have control over their insurance costs. Even when they perform well, insurance companies demand a rate increase.