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Asset 2@20x 
How to Build a World-Class
Safety Culture
Tuesday, May 9th; 9am-2:30pm
HNI DE-RISKING Center (New Berlin, WI)


"Growing your company culture is the lowest cost/highest-return investment that you can make."




WHO SHOULD ATTEND? This workshop is for leaders and safety professionals that work in high risk industries (including Construction, Transportation, and Manufacturing).

WHEN IS IT?: The workshop will take place Tuesday, May 9, 2023 from 9:00am-2:30pm. 

WHERE IS IT?  The workshop will take place at the HNI DE-RISKING Center: 16805 W. Cleveland Ave. New Berlin, WI.


Led by Brian Fielkow, a trucking company owner himself and creator of the training program Making Safety Happen, this workshop will cover:

  1. Establishing safety as a core value
  2. Identifying and eliminating your safety dysfunctions
  3. How to engage your front line team
  4. Creating a just culture and the role of accountability
  5. The power of process
  6. Choosing the right metrics

This workshop will be highly interactive. Come prepared to share your ideas and learn from your peers. You will walk away with a “toolkit” of ideas that you can implement to take your safety performance to a new level.

Brian Fielkow

BRIAN FIELKOW is an accomplished Senior Executive with a 25-year career that includes growing and transforming multimillion-dollar organizations. With a proven history of driving corporate strategy development and execution, best practices, and continuous improvement, he is as much at home building a robust company as he is in creating an impeccable safety culture.

Brian currently serves as Executive Vice President of Acrisure’s De-Risking Center. In this capacity, he helps Acrisure clients gain control over their insurance costs by offering proven tools to better manage risk.

From 2006-2022, Brian served as CEO of Jetco Delivery (Houston). As CEO & Owner of Jetco Delivery, LLC, Brian built the organization into one of the Gulf Coast’s premiere trucking and logistics companies over the course of 13 years. This included leading an executive team and 240 employees to grow the company twelve-fold by creating a premium service model that de-commoditized Jetco and differentiated them from competitors in a price-driven industry.  Brian’s strategy was based on creating world class company and safety cultures.

Brian is co-author of Leading People Safely: How to Win on the Business Battlefield.